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Job Designation : Marketing Manager
Job Location : Mumbai
Job Description :
Develop and drive marketing strategy of specific Topline initiatives (TLI) of Capgemini in Netherlands market -
Lead a team of hi performing marketing managers for this market.
Provide guidance and nurture the team to achieve set objectives.
Be the lead marketing anchor for Cloud Initiatives in this market.
Establish marketing plan aligned to GTM initiatives, work with business stakeholders, set the marketing budget & goals, and create world class marketing campaigns and report ROI
- ensuring (positioning / demand creation) effectiveness of campaigns to the NL market).
- Work with key TLI leaders and stakeholders to ensure alignment with Business Plans
- Design and deliver on marketing services portfolio for key segments and initiatives in partnership with onshore peers - To work with the marketing production team in India to deliver on TLI marketing requirements
- Coordinate activities leading to visual identity creation
- Own and execute segment marketing and branding programs
- Manage campaigns end to end (strategy, research, web services, event support, but not limited to these)
- Establish an efficient offshore-onshore peer model for Top Line Initiative Marketing
- Liaise with PR, analysts, executives and consultants for influencer programs
- To provide day to day delivery support to Business leaders on execution of assignments and tasks
- To provide competitive intelligence and should be capable of analyzing data in order to validate content.
Reference Id : pratyay.dasgupta@capgemini.com
Website : http://www.capgemini.com
Job Location : Mumbai
Job Description :
Develop and drive marketing strategy of specific Topline initiatives (TLI) of Capgemini in Netherlands market -
Lead a team of hi performing marketing managers for this market.
Provide guidance and nurture the team to achieve set objectives.
Be the lead marketing anchor for Cloud Initiatives in this market.
Establish marketing plan aligned to GTM initiatives, work with business stakeholders, set the marketing budget & goals, and create world class marketing campaigns and report ROI
- ensuring (positioning / demand creation) effectiveness of campaigns to the NL market).
- Work with key TLI leaders and stakeholders to ensure alignment with Business Plans
- Design and deliver on marketing services portfolio for key segments and initiatives in partnership with onshore peers - To work with the marketing production team in India to deliver on TLI marketing requirements
- Coordinate activities leading to visual identity creation
- Own and execute segment marketing and branding programs
- Manage campaigns end to end (strategy, research, web services, event support, but not limited to these)
- Establish an efficient offshore-onshore peer model for Top Line Initiative Marketing
- Liaise with PR, analysts, executives and consultants for influencer programs
- To provide day to day delivery support to Business leaders on execution of assignments and tasks
- To provide competitive intelligence and should be capable of analyzing data in order to validate content.
Reference Id : pratyay.dasgupta@capgemini.com
Website : http://www.capgemini.com
